Comments on: All Hail Unilever’s Shameless Marketing Gurus

By: Advert Guru

Advert Guru — Tue, 18 Mar 2008 14:40:58 +0000

Nope,
i’m a media studies and advertising student at university.
i’m in my last year and studied unliever in detail for my last year term paper.

the biggest fizzy drink company in the world company uses sweeteners which have been banned every where else in the world, known to cause brain tumours.

its also been told that a major crisp brand use fats in which are linked to cancer.

even a well-known brand of tissues with balm on them have been associated with severe headaches and even fits.

yet are these claims actually true?
and the people that have this so called knowledge, do you not think that they work for a organistation against it.

nothing is without its risks.
if you lived like that you’d do nothing.
as i said if you don’t like it, don’t buy it.
don’t watch the adverts but don’t complain about what they are saying.
its the way the world is now, media controls you.

sh*t happens…
move on.

By: Rocko

Rocko — Mon, 17 Mar 2008 05:23:13 +0000

Advert Guru, do you work for Unilever or one of its subsidiaries?

By: C.

C. — Sun, 16 Mar 2008 23:12:46 +0000

Unilever also sells skin-lightening creams overseas, which have been known to cause cancer.

By: Advert Guru

Advert Guru — Sun, 16 Mar 2008 18:59:31 +0000

how is unliever going to get that message across without using it in some sort of marketing for a product?
theres alot more demeaning things that adverts show..
dove shows a good messgae to audiences, it shows that beauty is not just the stereotype and that everyone is beautiful in their own way.
all advertising “tells us what we need to buy their stuff to feel good about ourselves.”
if they said that using the product would have no effect on you then no one would buy it!

get over it.. media manipulates everyone.
if you dont like it dont buy it, and if your going to complain about the marketing process then why not remove your computer, mobile phone, TV and any magazines or newspapers you may have so you dont see it.
if not, realise that this is part of life now and get on with it..

By: Pastafarian

Pastafarian — Sat, 15 Mar 2008 23:36:01 +0000

They test on animals? Me too. Bake, broil, fry, I’ll try ‘em all. Wanna “empower” yourself? Buy whatever you want, and worry about yourselves.

By: muriel mercurial

muriel mercurial — Sat, 15 Mar 2008 20:55:44 +0000

Unilever tests on animals too. They’re are “empowering” women by telling us what we need to buy their stuff to feel good about ourselves.

By: Grace

Grace — Sat, 15 Mar 2008 20:30:17 +0000

they can tell women to appreciate themselves without attaching the word DOVE in every commercial. they told us before that we they can make skin smoother so we can be more beautiful and confident. now they are telling us that we should be careful of their implied messages.

By: Advert Guru

Advert Guru — Sat, 15 Mar 2008 11:56:52 +0000

what you don’t understand is that Unilever is a MASSIVE brand.
its sells various things, from soap, to margarine to drinks.
each section has a different marketing agency and will sell there items accordingly.
so there is no link between the two groups except for the main brand,
get over it.
theres alot worse things happening in the world.
appreciate the good message dove sends to women, its been a long time since and advert like this was broadcast.
and if you dont like the others, dont watch it or download it you pervert (:

By: Anonymous

Anonymous — Sat, 15 Mar 2008 06:57:02 +0000

I knew the Dove campaign was shaddy and only meant business.

By: The Oversneer

The Oversneer — Fri, 14 Mar 2008 22:49:53 +0000

Entirely intentional. My personal paean to Mike Myers in “Wayne’s Worrld.” Glad someone noticed.